今天我们将了解WordPress Yoast Seo 设置 2022(WordPress Yoast Seo Settings 2022)，这对于在谷歌搜索引擎中排名至关重要。如果您认真对待博客，这是可用于您的博客的最重要的插件之一，这是一个必备插件。如果您不知道如何配置它，那么拥有它不会改变任何东西。
本教程将介绍如何配置WordPress Yoast Seo 设置 2022(WordPress Yoast Seo Settings 2022)，只需按照步骤操作，在本教程结束时，您将成为WordPress Yoast Seo插件的大师。在撰写本指南时，Yoast SEO插件的版本为 3.7.0，活跃安装量高达 100 万以上。
WordPress Yoast Seo Settings 2022是满足您所有(WordPress Yoast Seo Settings 2022)SEO需求的一站式解决方案，但有时配置此高级插件可能很棘手，对于初学者来说，配置此插件是一场噩梦。你知道大多数用户只使用这个插件的 10%，是的，你没听错，这就是为什么每个人都应该重新考虑使用它来充分发挥它的潜力，然后看看结果。
WordPress Yoast Seo 设置(WordPress Yoast Seo Settings)将让您 100% 访问这个强大的插件，只需按照这个分步指南进行操作。
WordPress Yoast SEO 插件(WordPress Yoast SEO Plugin)的特点：
- 技术WordPress 搜索引擎优化(WordPress Search Engine Optimization)
- 编辑(Edit)您的 .htaccess 和 robots.txt 文件
- 导入和导出功能
- 元和链接元素
- 多站点兼容
- 社会融合
- RSS 优化
- XML 站点地图
- 页面分析
- 面包屑
WordPress Yoast 搜索引擎优化设置 2022
从技术上讲，在配置插件之前，您必须安装Yoast Seo插件，如果您已经完成，您可以跳过这一部分。要安装WordPress Yoast Seo插件，只需转到Plugins > Add New并搜索Yoast Seo。
在搜索结果中看到Yoast SEO后，只需单击立即安装(Install)，然后激活插件。
仪表盘
让我们前往可以通过 SEO> Dashboard 访问的WordPress Yoast SEO仪表板。(WordPress Yoast SEO)
仪表板(Dashboard)没有任何设置，它只是显示您的SEO问题和与插件相关的最新通知。移动到下一个选项卡，即常规设置。
如果您想填写与您的博客相关的常规设置，您可以在此处运行配置向导，查看WordPress Yoast SEO插件的积分，最重要的是如果您的插件在配置后发生意外情况，请将此插件恢复(Restore)为默认设置. 接下来(Next)是具有以下设置的功能选项卡：(Feature)
确保(Make)启用(OnPage.org)高级(Advanced)设置页面和OnPage.org设置，因为它们很重要。高级(Advanced)设置可让您访问诸如Title & Metas、Social、XML站点地图等设置。
并且管理员菜单栏(Admin Menu Bar)设置可以被禁用，因为它在技术上并不重要。接下来是“您的信息(Info)”选项卡，您可以在其中填写有关您自己或您的公司的信息。
网站管理员工具选项卡是WordPress Yoast SEO(WordPress Yoast SEO)插件中最重要的设置之一，可让您注册各种网站管理员工具，并通过添加元值来验证您的网站。
只需通过逐个单击链接来注册每个网站管理员，然后将您的网站URL添加到每个网站管理员。当要求验证时，只需选择HTML Tag，您将能够看到如下内容：
复制内容中双引号之间的所有内容（不包括引号）并将内容粘贴到上述指定字段中，然后单击保存更改。之后单击上面的验证按钮以完成验证过程。同样，对上面的每个网站管理员都遵循这一点。
如果您需要帮助阅读以下内容，请不要忘记将您的博客站点地图添加到所有搜索控制台：使用 Google 网站管理员工具跟踪损坏的链接(Track Broken Links with Google Webmaster Tool)。
最后是一般设置中的安全性，如果您的网站有编辑器，并且您不信任它们，例如没有索引和重定向，请禁用此功能。
标题和元数据
Titles & Metas下的第一个设置是General，您可以在其中选择Title分隔符、可读性分析和关键字分析。
选择适当的标题分隔符，或者您可以选择上面显示的分隔符并启用可读性(Readability)分析和关键字(Keyword)分析。
下一个选项卡是主页(Homepage)设置，在这里您可以配置主页 SEO(Homepage SEO)标题和元(Meta)描述。好吧，如果您希望搜索引擎了解您的博客，这一点很重要，因此请仔细填写元描述选项卡。
在帖子(Post)类型中，您将为所有帖子类型配置SEO设置。这里有三个部分，即Post、Page和Media type。在这里，您可以为博客的帖子、页面和媒体部分定义SEO设置。(SEO)
这就是我为我的博客配置它的方式。好吧，定义了标题模板和元(Meta)描述模板，因此如果您不编写帖子的自定义标题和元描述，那么将使用这些。
元(Meta)机器人告诉搜索引擎是否会索引某些内容。如果设置为 noindex，它将不会被索引，因此请始终将其设置为 index。
(Date)Snippet Preview中的日期表示如果您想在Google搜索结果或任何其他搜索引擎结果中显示您的博客文章的日期。好吧，如果您编写新鲜内容，您可以将其设置为显示，因为人们更倾向于点击新鲜内容，但如果您有一个常青的内容博客，那么最好在片段预览中隐藏您的日期。
Yoast SEO Meta Box控制在编辑页面、帖子、类别等时是否显示 Yoast 的内容优化选项。
同样，页面和媒体选项都可以如上图所示进行设置。
标题(Titles)和元数据中的下一个选项卡– Yoast SEO(Metas – Yoast SEO)是分类法(Taxonomies)，我更喜欢在我的类别中使用索引和显示选项，因为这些页面对访问者很有用。这允许类别页面在搜索引擎中被索引。
在我们已标记的类别(Categories)之后，不建议在搜索引擎中索引标签，因此将其设置为 noindex，因为当标签被索引时，它们会导致重复的内容，这可能对您的博客非常有害。
同样，将基于格式的存档设置为 noindex。
下一部分是基于作者和基于日期的存档设置。在这里，您可以允许对基于作者的档案进行索引，也可以将它们设置为 noindex。好吧(Well)，如果您正在运行单个作者的博客，建议将其设置为 noindex，因为它可以防止您的博客上出现重复的内容。
但是，如果您正在运行一个多作者博客，那么您可以启用此选项。接下来是基于日期的存档设置，它们也应该设置为 noindex 以防止重复内容，但如果您想根据月份和日期显示内容，您可以启用此选项。
不知道自己在做什么的时候不要乱搞特殊页面和404页面，应该和上面一样设置。
Titles & Metas – Yoast SEO插件中的最后一部分是Others，您可以在其中配置Sitewide元设置，如下所示：
如果您的博客文章使用了“下一步”或“第 2 页”按钮，那么最好将档案的子页面设置为 noindex，因为这将阻止搜索引擎显示第二页搜索结果，因为您不希望直接访问者在第二页。当设置为 noindex 时，搜索引擎将只显示首页结果。
元(Meta)关键字标签应该被禁用，因为谷歌(Google)现在不使用元关键字。如果您想使用自己的元描述，而不是来自DMOZ的元描述，则应在站点范围内启用(DMOZ)强制(Force)noodp 元机器人标记。
好吧，这是 WordPress Yoast Seo 设置 2022 的标题和(Metas)元数据(WordPress Yoast Seo Settings 2022)的(Titles)最后一部分。
社交环境
填写 Yoast 的社交设置非常重要，因为搜索引擎也可以了解您的社交状态。这样做的另一个好处是您可以将自定义图像上传到每个帖子或页面，因为有时在共享帖子/页面时自动处理的图像缩略图格式不正确。因此，在这里填写您的社交帐户很重要。
下一个选项卡是关于 Facebook Open Graph设置的，您可以在此处将自定义徽标添加到您的页面/帖子。
启用Add Open Graph元数据，然后添加自定义图像URL、标题和描述以在博客的首页上显示Open Graph元标记。(Open Graph)如果要在共享的帖子/页面不包含任何图像时将这些图像用作默认图像，请将图像添加到默认设置。(Add)
同样，保存所有社交帐户的设置，如下所示：
首先，使用Pinterest确认您的网站并添加Google+发布者页面URL，然后保存更改以成功优化每个社交网络的内容。
现在，每当您撰写新文章或编辑页面/帖子时，您都会在Yoast SEO插件中看到一个社交标签，如下所示：
在这里，您可以为每个社交网络上传自定义图像，在共享此帖子/页面时将其显示为缩略图。以下是您必须在其中创建自定义图像的尺寸：
- Facebook 图片：1200 x 628 像素
- Google+ 图片：800 x 1200 像素
- 推特图片：1024 x 512 像素
您还可以为要共享的页面/帖子使用自定义标题(Title)和描述，否则将使用SEO标题和描述。(SEO)
XML 站点地图
此插件最重要的功能是XML站点地图，只需启用此功能，WordPress Yoast SEO Settings 2022插件就会处理您博客的站点地图。好吧(Well)，主要搜索引擎需要站点地图来索引您的博客，我希望您已经将站点地图提交给Google、Bing和Yandex搜索引擎。如果不是，那么只需按照本指南提交您的站点地图：使用 Google 网站管理员工具跟踪损坏的链接(Track Broken links using Google Webmaster Tool)
接下来，是帖子类型，您可以在其中定义应包含在站点地图中的帖子类型。
始终包含要包含在站点地图中的帖子和页面，而应在站点地图中排除媒体附件。
在Excluded Posts中，您可以使用帖子(Post)ID 排除要从站点地图中排除的单个帖子。
XML Sitemaps – Yoast SEO的最后一部分是分类法。确保(Make)站点地图中包含类别，而应排除标签以防止重复内容。
先进的
面包屑是显示在页面或帖子顶部的导航文本。好吧，启用面包屑是个好主意，但即使启用了它们，您仍然需要学习如何将它们插入到您的主题中。
下一个设置是Permalinks这不是 WordPress 的平均永久链接设置，在这里您可以配置与Permalinks相关的高级设置。
(Strip)从类别URL中(URL)剥离类别基础应设置为“删除”，因为您不想在永久链接结构中包含“类别”一词。将附件URL重定向到父帖子URL应设置为无重定向。
接下来不要从页面 slug 中删除停用词（停用词示例：a、an、the 等）。如果您让 Yoast 自动删除停止词，您可能会错过很多SEO。如果您仍想删除停用词，则可以在单个帖子或页面上手动执行此操作。
去除那个？replytocom变量(Variables)应该设置为删除，因为它们可以防止重复的内容&如果你想了解更多？replytocom 然后你可以在yoast 网站(yoast website.)上阅读它们。
重定向(Redirect)丑陋的URL(URLs)以清除永久链接是Yoast插件的一个非常好的功能，但它确实存在一些问题，并且严格不推荐使用它。
高级(Advanced)设置的最后一部分是RSS，在这里你不必触摸任何东西，所以保持原样。
工具
Yoast SEO的工具是该插件的另一个有用功能。在这里，您可以使用批量编辑器轻松快速地编辑您的帖子标题(Title)和描述(Description)，而无需一次又一次地访问单个帖子。
您可以使用文件(File)编辑器轻松编辑 robots.txt 和 .htaccess 文件。好吧(Well)，如果您想从另一个博客导入WordPress Yoast SEO 设置(WordPress Yoast SEO Settings)，或者您想将WordPress Yoast SEO 设置(WordPress Yoast SEO Settings)导出 到另一个博客，则使用导入和导出。
搜索控制台
Search Console允许您从Google Search Console（网站管理员工具(Webmaster Tool)）直接访问 Yoast(Yoast)中的一些信息。
这就是您可以了解的有关WordPress Yoast SEO 设置 2022(WordPress Yoast SEO Settings 2022)的全部内容 ，但如果您对本指南仍有疑问，请随时在评论中提问。
本指南有(Has)什么要补充的吗？不同意(Disagree)我的观点？我们欢迎建议。
Must Have WordPress Yoast SEO Settings 2022
Today we are going to learn аbout WordPress Yoast Sеo Settings 2022 which is essential for ranking in google search engines. Thіs one is one of the most important plugіns available for your blog if you are serious about blogging this is a must-have plugin. Well having it doesn’t change anything if you don’t know how to configure it.
This tutorial is going to be about how to configure WordPress Yoast Seo Settings 2022, just follow the steps and at the end of this tutorial, you will be a master of the WordPress Yoast Seo plugin. As of writing this guide, the Yoast SEO plugin is at version 3.7.0 with a whopping 1 million-plus active installs.
WordPress Yoast Seo Settings 2022 is a single-stop solution for all your SEO needs but sometimes it can be tricky to configure this advanced plugin and for beginners, it’s a nightmare to configure this plugin. You know most of the users only use 10% of this plugin, yes you heard it right and that’s why everyone should reconsider using it to its full potential and then see the results.
WordPress Yoast Seo Settings is going to give you 100% access to this powerful plugin, just follow this step-by-step guide.
Features of WordPress Yoast SEO Plugin:
- Technical WordPress Search Engine Optimization
- Edit your .htaccess and robots.txt file
- Import & Export functionality
- Meta & Link Elements
- Multi-Site Compatible
- Social Integration
- RSS Optimization
- XML Sitemaps
- Page Analysis
- Breadcrumbs
WordPress Yoast Seo Settings 2022
Technically before configuring the plugin you must install the Yoast Seo plugin and if you have already done that you can skip this part. To install the WordPress Yoast Seo plugin, just go to Plugins > Add New and search for Yoast Seo.
Once you see the Yoast SEO in the search result, just click Install Now and then activate the plugin.
Dashboard
Let’s head towards the WordPress Yoast SEO dashboard which can be accessed via SEO> Dashboard.
Dashboard doesn’t have any settings, it just shows the problem with your SEO and latest notifications related to the plugins. Moving on the next tab which is General settings.
Here you can run configuration wizard if you want to fill out general settings related to your blog, take a look at the credits of WordPress Yoast SEO plugin and most important of all Restore this plugin to default settings if something unexpected happens to your plugin after configuration. Next, comes the Feature tab which has the following settings:
Make sure Advanced settings pages and OnPage.org settings are enabled as they are important. Advanced settings let you access settings such as Title & Metas, Social, XML sitemaps and much more.
And the Admin Menu Bar setting can be disabled no problem in that as it is not technically important. Next, comes the Your Info tab where you fill out the information about yourself or your company.
The webmaster tools tab is one of the most important settings present in WordPress Yoast SEO plugin which lets you sign up for various Webmasters tool and let you verify your website by just adding the meta values.
Just sign up for each webmaster by clicking the on the links one by one and add your website URL to each one of them. When asked for verification just choose HTML Tag and you would be able to see something like this:
Copy everything between the double quotes in content (excluding the quotes) and paste the content in the above-specified field then click save changes. After that click verifies button above to complete the verification process. Similarly, follow this for every webmaster present above.
Don’t forget to add your blog sitemap to all the search consoles if you need help read this: Track Broken Links with Google Webmaster Tool.
The last is security in general settings where if you have editors for your website and you don’t trust them with things like no index and redirects, disable this.
Titles & Metas
First setting under Titles & Metas is General where you have the option of Title separator, readability analysis, and keyword analysis.
Select a appropriates title separator or you can select the one shown above and enable both Readability analysis and Keyword analysis.
Next tab is Homepage settings, here you can configure Homepage SEO titles and Meta description. Well, it’s important if you want search engines to know about your blog, so fill the meta description tab carefully.
In Post type, you will configure SEO settings for all your posts types. Here you have three sections namely Post, Page and Media type. Here you can define SEO settings for the post, page and media sections of your blog.
This is how I have configured it for my blog. Well, the title template and Meta description template is defined so that if you don’t write custom titles and meta description of your post then these will be used.
Meta robots tell whether something will get indexed by search engines or not. If set to noindex it will not be indexed so always set it to index.
Date in Snippet Preview means if you want to show the date of your blog post when it’s shown in Google search result or any other search engines result. Well if you writing fresh content you can set it to show as people are more tend to click on fresh content but if you have an evergreen content blog then its best hide your date in snippet preview.
Yoast SEO Meta Box controls whether Yoast’s content optimization options are shown or not when editing a page, post, category etc.
Similarly, both pages and media options can be set as shown in the above image.
Next tab in Titles & Metas – Yoast SEO is Taxonomies where I prefer using index and show option for my categories as these pages can be useful for visitors. This allows category pages to be indexed in search engines.
After Categories we have Tagged and it’s not recommended to index tags in search engines so set it to noindex as when tags are indexed they lead to duplicate content which can be very harmful to your blog.
Similarly, set format based archives to noindex.
Next section is author based and date based archive settings. Here you can either allow author based archives to be indexed or can set them to noindex. Well, if you are running a single author blog it’s recommended to set it to noindex as it will prevent duplicate content on your blog.
But if you are running a multi-author blog then you can enable this option. Next is date-based archive settings and they should also be set to noindex as to prevent duplicate content but you can enable this option if you want to display content according to month and date.
Don’t mess with special pages and 404 pages if you don’t know what you are doing, they should be set exactly as above.
The last section in Titles & Metas – Yoast SEO plugin is Others where you can configure Sitewide meta settings as shown below:
If you have a blog post where “Next” or “page 2” button is used then its best to set subpages of archives to noindex as this will prevent search engines to show the second-page search result as you don’t want visitors directly on the second page. When this is set to noindex search engines will only show the first-page result.
Meta keywords tag should be disabled as Google doesn’t use meta keywords now. Force noodp meta robots tag sitewide should be enabled if you want to use your own meta description, not those from DMOZ.
Well, this was the last section of Titles & Metas of WordPress Yoast Seo Settings 2022.
Social Settings
Filling out Yoast’s social settings is very important as search engines can also know about your social presence. Another great benefit of this is that you can upload custom images to each post or page because sometimes images thumbnails which are automatically processed when sharing a post/page are not formatted properly. Therefore, it’s important that you fill out your social accounts here.
The next tab is about Facebook Open Graph settings, this is where you can add custom logos to your page/post.
Enable the Add Open Graph metadata, then add custom image URL, title, and description to show the Open Graph meta tags on the front page of your blog. Add an image to default settings if you want to use these images as a default image when the post/page being shared doesn’t contain any images.
Similarly, save settings for all the social accounts as shown below:
First, confirm your site with Pinterest and add Google+ publisher page URL then saves changes to successfully optimize content for each social network.
Now, whenever you will writing a new article or editing a page/post you will see a social tab in Yoast SEO plugin like this:
Here you can upload a custom image for each social network which you want to display as a thumbnail when sharing this post/page. Here are the dimensions in which you have to create the custom image:
- Facebook Image: 1200 x 628px
- Google+ Image: 800 x 1200px
- Twitter Image: 1024 x 512px
You can also use custom Title and description for the page/post going to be shared otherwise SEO title and description will be used.
XML Sitemaps
A most important feature of this plugin is XML sitemaps, just enable this feature and WordPress Yoast SEO Settings 2022 plugin takes care of your blog’s sitemap. Well, a sitemap is needed for major search engines to index your blog and I hope you have already submitted your sitemaps to Google, Bing and Yandex search engines. If not then just follow this guide for submitting your sitemaps: Track Broken links using Google Webmaster Tool
Next, is post type where you can define which post type should be included in sitemap or not.
Always include posts and pages to be included in sitemap while media attachment should be excluded in the sitemap.
In Excluded Posts, you could exclude individual posts to be excluded from sitemaps using Post ids.
The last section in XML Sitemaps – Yoast SEO is taxonomies. Make sure categories are included in sitemaps while tags should be excluded to prevent duplicate content.
Advanced
Breadcrumbs are the navigation text that appears at the top of your page or post. Well, it’s a good idea to enable breadcrumbs but even though they are enabled you still need to learn how to insert them into your theme.
Next setting is Permalinks which is not the WordPress average permalink settings, here you can configure advanced settings related to Permalinks.
Strip the category base from the category URL should be set to Remove because you don’t want to include the word “category” in your permalink structure. Redirect attachment URL’s to parent post URL should be set to No redirect.
Next do not remove stop words( an example of stop words: a, an, the, etc) from your page slugs. If you let Yoast to automatically remove the stops word you might miss out a lot on SEO. IF you still want to remove the stop words then you can do that manually on individual post or page.
Remove the? replytocom Variables should be set to remove because they prevent duplicate content & if you want to know more about? replytocom then you could read about them on yoast website.
Redirect ugly URLs to clean permalinks is a very nice feature of Yoast plugin but it sure does have some problems and using it is strictly Not recommended.
The last section of Advanced settings is RSS well here you don’t have to touch anything so leave it as it is.
Tools
Tools by Yoast SEO is another useful feature of this plugin. Here you can use the bulk editor to quickly edit your post Title and Description easily without going to individual posts again & again.
You can use File editor to edit robots.txt and .htaccess files easily. Well, import and export are used if you want to either import the WordPress Yoast SEO Settings from another blog or you want to export your WordPress Yoast SEO Settings to another blog.
Search Console
Search Console allows you to access some information from Google Search Console (Webmaster Tool) directly into Yoast.
That was all you could have learned about WordPress Yoast SEO Settings 2022 but if you still have a question regarding this guide please feel free to ask them in comments.
Has something to add to this guide? Disagree with me? We welcome suggestions.
