谷歌(Google)暂停了很多GMB商家列表,尤其是在更新算法时。暂停上市对企业主来说意味着巨大的业务损失。不幸的是,Google从未告诉您您的商家信息被暂停的原因。
(Google My Business)由于质量问题,Google 我的商家已暂停
虽然您可以请求审核,但 Google 的支持人员很少回复查询。在这种情况下,预防胜于治疗。由于要恢复您的列表非常困难,我们建议您通读这篇文章,以防止您的GMB帐户可能被暂停。
GMB 软(GMB Soft)悬挂和硬(Hard)悬挂
“ Google 我的商家”(Google My Business)帐户有两种类型的暂停:软暂停和硬(Hard)暂停。在软暂停的情况下,您会在GMB主页上看到一个暂停标签,并且您将无法更改任何详细信息。但是,该列表将保留在Google搜索中,如果它有商店位置,您也可以在Google 地图(Google Maps)上导航到它。如果发生硬暂停,该列表将从Google(Google)搜索和Google 地图(Google Maps)中完全删除。
- 永远不要伪造 GMB 评论
- 确保(Make)您的商家地址中没有列出其他经过验证的商家
- 保持您网站上的地址与您企业的GMB(GMB)列表上的地址相同
- 保持在线引用的地址和电话号码与您的GMB列表中的相同
- 不要对GMB个人资料信息进行不必要的更改
- 不要将物理地址用于服务区业务
- 不要为您的网站使用转发URL
- 不要在您的公司名称中添加不必要的关键字
- 不要在GMB列表中提及虚拟办公室地址作为您的地址
防止“Google 我的商家”(Prevent Google My Business)列表暂停
您可以通过以下方式阻止您的GMB帐户被暂停:
1] 永远不要伪造 GMB 评论
谷歌(Google)最近澄清说,伪造评论是非法的。这意味着虚假评论不仅会导致您的GMB帐户被硬性暂停,还会导致法律问题。问题在于,大多数用户认为,如果他们足够聪明,他们可以摆脱虚假评论,但谷歌(Google)会监控你的大量数据、位置和互动,并确切知道你何时伪造评论。
建议说服您的客户给予正面评价,但切勿尝试为您从未提供过的业务建立评价。
2]确保(Make)您的商家地址中没有列出其他经过验证的商家
(Google)仅当不同企业有单独的隔间时,Google才允许多个企业使用相同的地址。一个完美的例子是共同工作的私人办公室。但是,您不得在同一个地址经营两家公司。
如果其他企业错误地验证了您的商家地址的商家信息,您可以联系他们修改他们的商家信息。否则,您可以将其报告给Google。
3]保持您网站上的地址与您企业的(Keep)GMB列表上的地址相同
对于与Google(Google)业务相关联的所有帐户,您需要使用与营业执照上完全相同的地址和电话号码。这意味着您的域电子邮件帐户、网站和GMB(GMB)列表的地址应该相同。不同的地址或电话号码是一个明确的标志。
4]保持(Keep)在线引用的地址和电话号码与您的GMB列表上的相同
谷歌检查您判断您的(Google)GMB列表权威性的您的业务的在线引用。虽然各个在线平台的地址可能略有不同,但如果它位于完全不同的位置,Google可能会软暂停您的GMB帐户。在这种情况下,您必须出示营业执照。
5]不要对GMB个人资料信息进行不必要的更改
老实说,我们不知道原因,但是当帐户所有者尝试更改公司地址、网站、主要类别、电话号码等信息时,大多数帐户都会被暂停。因此,建议在此之前对这些信息进行长期排序创建您的GMB企业帐户。
6]不要将物理地址用于服务区业务
服务区业务是您访问客户所在地以提供服务的业务。谷歌(Google)不希望企业主为服务区企业列表使用物理地址,因为这会弄乱算法。
简单的逻辑是仅当您的客户实际访问您的商店位置或业务位置时才为您的业务使用物理地址。
7] 不要为您的网站使用转发URL
转发URL意味着您的网站URL重定向到另一个网站。这主要发生在您在GMB个人资料中列出网站后更改网站时。Google通常使用域电子邮件 ID 验证您的企业,如果您修改此列表,Google可能会实施软暂停并要求您提供营业执照。
更改GMB配置文件中的详细信息可能会导致其GMB帐户被暂停,因此用户会尝试重定向网站URL。但是,如果Google(Google)的团队发现了它,它肯定会暂停您的帐户。
8]不要在您的公司名称中添加不必要的关键字
为了更好地对他们的GMB列表进行排名,企业主倾向于将其业务的位置或特征作为多余的关键字添加到他们的公司名称中。例如。写“Yellow Trails Media Pune”而不是“Yellow Trails Media”。Google 了解此类修改背后的目的。
如果Google在您的公司名称中发现了不必要的关键字,则会导致软暂停,并要求您获得营业执照。公司名称必须与营业执照上的名称相同,否则您的商家信息将被Google搜索和Google地图删除。
9] 不要在GMB列表中提及虚拟办公室地址作为您的地址
虚拟办公室是您在主要位置租用的地址,您的办公室实际上并不存在,您也不以专业人士的身份访问。您只需支付合理的月租,即可使用他们的地址作为您的营业地址,并且有时他们可以接收和转发您的邮件。
Google讨厌这种做法,如果您的公司地址被发现是虚拟地址,则会导致您的帐户被硬性暂停。
请求(Request Google My Business)恢复“Google 我的商家”列表
一旦您确定您已满足上述所有要求,您就可以申请恢复。这些链接将帮助您:
我们希望本文能帮助您防止GMB帐户被暂停和恢复。
Google My Business suspended due to quality issues
Google suspends a lot of GMB business listings, especiallу when it updаtes the algorithm. A suspended listing means a huge loss in buѕineѕs for the businesѕ owner. Unfortunately, Goоgle neνer tells you the reason your listing was suspended.
Google My Business suspended due to quality issues
While you can request a review, Google’s support rarely responds to queries. In such a situation, prevention is way better than cure. Since it would be very difficult to get your listing back, we would advise you to read through this article to prevent any possible suspension of your GMB account.
GMB Soft suspension and Hard suspension
There are two types of suspensions of Google My Business accounts: Soft suspension and Hard suspension. In case of a soft suspension, you would notice a suspended label on the GMB homepage and you wouldn’t be able to change any details. However, the listing will remain in Google search and if it has a store location, you can also navigate to it on Google Maps. In case of hard suspension, the listing is totally removed from Google search and Google Maps.
- Never fake GMB reviews
- Make sure no other verified business is listed at your business address
- Keep the address on your website the same as that on your business’s GMB listing
- Keep the address and phone number on online citations same as that on your GMB listing
- Don’t make unnecessary changes to the GMB profile information
- Don’t use a physical address for a service area business
- Don’t use forwarding URL for your website
- Don’t add unnecessary keywords to your business name
- Don’t mention a virtual office address as your address on the GMB listing
Prevent Google My Business listing suspension
You could prevent the suspension of your GMB accounts as follows:
1] Never fake GMB reviews
Google has recently clarified that faking reviews is illegal. It means that faking reviews wouldn’t just lead to a hard suspension of your GMB account, but also legal trouble. The problem is that most users think they can get away with faking reviews if they are smart enough, but Google monitors a lot of your data, location, and interactions, and knows exactly when you fake reviews.
It is advisable to convince your customers into giving positive reviews, but never try building reviews for the business you never provided.
2] Make sure no other verified business is listed at your business address
Google allows multiple businesses to use the same address only if there are separate cubicles for different businesses. A perfect example is a co-working private office. However, you are not allowed to run two businesses from the same address.
In case another business has falsely verified their listing for your business address, you can contact them to modify their listing. Else, you could report it to Google.
3] Keep the address on your website the same as that on your business’s GMB listing
You need to use the exact same address and phone number as on your business license for all accounts associated with Google business. This means the address should be the same for your domain email account, the website, and the GMB listing. A different address or phone number is a clear flag.
4] Keep the address and phone number on online citations same as that on your GMB listing
Google checks online citations of your business you judge the authority of your GMB listing. While the address may vary a little across online platforms, if it is at a wholly different location, Google might render a soft suspension on your GMB account. In this case, you would have to produce a business license.
5] Don’t make unnecessary changes to the GMB profile information
We honestly don’t know the reason, but most accounts are suspended when the account owner tries changing information like business address, website, primary category, phone number, etc. Thus, it is advisable to sort this information for the long-term before creating your GMB business account.
6] Don’t use a physical address for a service area business
A service area business is a business in which you visit the customer’s location to provide services. Google doesn’t want business owners to use a physical address for service area business listings since that would mess the algorithm.
The simple logic is to use a physical address for your business only if your clients actually visit your store location or business location.
7] Don’t use forwarding URL for your website
A forwarding URL means your website URL redirects to another website. This happens mostly when you use to change the website after listing it on your GMB profile. Google usually verifies your business using the domain email ID, and if you modify this listing, Google might impose a soft suspension and ask for your business license.
Changing details in a GMB profile can cause the suspension of their GMB accounts, and thus users try redirecting the website URL. But if the team at Google finds it, it will surely suspend your account.
8] Don’t add unnecessary keywords to your business name
In order to rank their GMB listings better, business owners tend to add the location or trait of their business as a surplus keyword to their business name. Eg. Writing “Yellow Trails Media Pune” instead of “Yellow Trails Media.” Google understands the purpose behind such modifications.
If Google spots an unnecessary keyword in your business name, it would lead to a soft suspension and a business license would be demanded. The business name needs to be the same as on the business license, else your listing would be removed for Google search and Google maps.
9] Don’t mention a virtual office address as your address on the GMB listing
A virtual office is an address you have rented at a premier location, where neither your office actually exists, nor do you visit as a professional. You simply pay a reasonable monthly rent for using their address as your business address and at times they can receive and forward your mails.
Google hates this practice and if your business address is found to be a virtual address, it leads to a hard suspension of your account.
Request Google My Business listing reinstatement
Once you have ensured that you have met all the above requirements, you can request reinstatement. These links will help you:
We hope this article helps you in preventing the suspension of, and reinstatement of your GMB account.