在Tik Tok进入社交媒体领域后，它的受欢迎程度引发了其他平台响应的需求，以保持其用户群的兴趣。短视频内容已成为社交媒体中的下一件大事，几乎所有平台现在都有自己的看法。
在Instagram 应用程序上(the Instagram app)，这种类型的媒体采用Reels的形式。与(Similar)Tik Tok类似，Instagram Reels允许您创建简短的编辑视频并添加音乐、文本等。自从Reels推出以来，它们变得非常受欢迎，并被 Instagram(by Instagram)推送到他们的探索页面上。如果您正在发展与Instagram(Instagram)算法相关的影响者页面或品牌，那么学习如何创建Reels至关重要。
在本文中，您将获得有关如何创建Reel并将其发布到您的Instagram个人资料的教程。
如何制作卷轴(How to Make a Reel)
要制作出色的Reel，请准备好您将要使用的视频剪辑，或者了解您想要拍摄的内容。这将使创建具有专业外观的视频变得更加容易。按照以下步骤创建您的Reel。
- 在 Instagram 的主屏幕上，点击右上角的加号图标(plus icon)。
- 点击卷轴(Reel)。
- 点击左下角的方块以访问您的照片库。
- 选择要添加的视频/照片。您可以通过点击右上角的方形图标来选择多个，或者通过点击绿屏(Green Screen)按钮然后选择您要使用的媒体来选择将视频/照片用作绿屏。
- 点击添加(Add)。
- 如果您想直接从Reel创建屏幕捕获素材，您可以通过点击屏幕底部中间的白色录制按钮来实现。( record)完成后点击停止(stop)按钮。
- 点击录制按钮旁边的后退箭头，在屏幕底部查看所有添加的剪辑。您可以点击每一个来删除或修剪它。当您对它们的切割方式感到满意时， 点击完成。(Done)
- 点击左侧边栏上的音乐笔记，将来自Instagram音乐库 的音频添加到您的Reel 。
- 它下面的下一个图标可让您更改卷轴(Reel)的速度。闪光图标允许您选择一个过滤器来录制您的视频。
- 点击下一个图标可将卷轴(Reel)的布局更改为不同的网格。接下来，您可以设置一个计时器以免提录制一定时间长度，然后自行停止。您还可以添加倒计时。
- 如果您点击侧边栏底部的向下箭头，您将看到一个选项来显示上一个剪辑的叠加，以便对齐您在下一个剪辑中录制的任何内容。
- 对编辑感到满意后，点击右下角的预览按钮。(Preview)
在下一个屏幕中，您将能够为剪辑添加更多效果，但无法在此处修剪或删除剪辑。但是，您仍然可以通过点击左上角的后退箭头来更改剪辑。
编辑你的 Instagram 卷轴(Editing Your Instagram Reel)
在屏幕顶部，您会看到一些按钮，您可以点击这些按钮来添加不同的效果。这是他们每个人的工作。
- 向下箭头的第一个图标允许您以当前形式将Reel下载到相机胶卷中。(Reel)
- 音符的第二个图标是您可以添加或更改音频的地方。点击此图标后，您可以使用滑块更改每个不同音频通道的音量。在此之下，您可以选择添加音乐、画外音或音效。
- 第三个闪光图标可让您为视频添加滤镜或其他特殊效果。您可以点击一个效果来添加它，然后再次点击它来删除它。
- 接下来是贴纸选项。您可以点击它来添加各种不同的贴纸，例如标题、GIF、图像等。要删除贴纸，您可以点击并将其拖到屏幕底部的垃圾箱中。
- 下一个图标可让您使用各种不同的工具在视频上绘图，或在需要时将其擦除。
- 最后，您可以将文本添加到您的Reel。您可以更改文本的字体、颜色、背景和动画。
将所需的所有效果添加到Reel后，您可以点击右下角的Next以更改帖子设置。( Next)在此页面上，您可以编写标题、选择也将您的Reel分享到您的提要、裁剪个人资料图像、标记其他人、重命名添加的音频、添加位置，以及选择是否在连接的(Reel)Facebook上将其推荐给其他人帐户。
更改这些设置后，您可以点按“共享(Share)”立即发布，或选择“另存(Save)为草稿”以将此卷(Reel)保留在草稿中以供稍后编辑或发布。
制作卷轴的技巧(Tips for Making Reels)
Instagram 上(Instagram)的任何人都可以制作Reel，但如果您希望自己的人获得观看次数(to get views)和良好的参与度，您可以遵循一些方法。
使用热门音频
在您的Reels(Reels)上获得更多观看次数的最佳方法之一是使用Instagram上流行的音频。这将使观众观看您的Reel，因为他们听到的音频可能是他们熟悉的。要查找Instagram 上(Instagram)的热门音频，您可以在Reel创建期间添加音频并转到任何部分。点击旁边的查看更多(See more)，您将能够看到使用特定音频的卷轴数量。(Reels)瞄准(Aim)超过 10k卷轴(Reels)上使用的音频。
创建一个好的钩子
你只有有限的时间来吸引观众的注意力，所以一定要抓住它。您可以通过敦促观众不要滚动、说您正在分享重要信息、使用会吸引注意力的音频或以令人兴奋的镜头开始您的Reel来做到这一点。(Reel)在您的Reel(Reel)开头放置一些文字说明它将是什么也是一个好主意。这还包括拥有良好的封面图片。
使用相关标签
使用正确的标签(the right hashtags)将确保在有人搜索相关主题时显示您的卷轴。例如，如果您的Reel涉及食物，您将需要使用围绕这个在Instagram 上(Instagram)流行的利基市场的主题标签。您可以通过键入主题标签和相关术语来查看流行的主题标签，并且会出现类似的流行主题标签。
利用 Instagram 上的 Reels 扩展您的个人资料(Utilize Reels on Instagram to Grow Your Profile)
Reels功能现在是Instagram的核心部分，因此如果您希望自己的品牌或个人资料发展壮大，了解如何创建和使用它们非常重要。值得庆幸的是，学习曲线并不太陡峭，并且有许多简单的方法可以制作具有专业外观的卷轴(Reels)，从而在您的Instagram页面上获得更多关注。
How to Make a Reel on Instagram
After Tik Tok entered the soсial media scene, its populаrity elicited the need for a response from other platforms in order to keep their user base interestеd. Short-form video cоntent has become the next big thing in social media and nearly аll platfоrms now have their own take on it.
On the Instagram app, this type of media takes the form of Reels. Similar to Tik Tok, Instagram Reels allow you to create short edited videos and add music, text, and more. Since Reels were introduced, they have become extremely popular, and are being pushed by Instagram on their Explore page. If you’re growing an influencer page or brand to be relevant to the Instagram algorithm, it’s vital to learn how to create Reels.
In this article, you’ll get a tutorial on how to create and post a Reel to your Instagram profile.
How to Make a Reel
To make a great Reel, prepare the video clips you’ll be using or know what you want to film. This will make it easier to create a professional-looking video. Follow the steps below to create your Reel.
- On Instagram’s home screen, tap on the plus icon in the top-right corner.
- Tap Reel.
- Tap on the square in the bottom left to access your photo gallery.
- Select the videos/photos you want to add. You can select multiple by tapping on the square icon in the top right, or choose to use a video/photo as a green screen by tapping the Green Screen button and then the media you want to use.
- Tap Add.
- If you want to capture footage directly from the Reel creation screen, you can do so by tapping on the white record button at the bottom middle of the screen. Tap the stop button when you’re done.
- Tap on the back arrow next to the record button to see all of your added clips at the bottom of the screen. You can tap on each one to delete or trim it. Tap Done when you’re happy with how they are cut.
- Tap the music note on the left-hand sidebar to add audio to your Reel from the Instagram music library.
- The next icon below it lets you change the speed of the Reel. The sparkle icon allows you to select a filter to record your video with.
- Tap the next icon to change the layout of your Reel into different grids. Next, you can set a timer to record for a certain length of time hands-free and then stop on its own. You can also add a countdown.
- If you tap the down arrow at the bottom of the sidebar, you’ll see an option to show an overlay of your last clip in order to align whatever you’re recording in your next clip.
- Tap on the Preview button in the bottom right once you’re happy with your edits.
From this next screen, you’ll be able to add more effects to your clip, but you won’t be able to trim or delete clips here. However, you can still go back by tapping the back arrow in the top left corner to alter your clips.
Editing Your Instagram Reel
At the top of the screen, you’ll see some buttons you can tap to add different effects. Here’s what each of them does.
- The first icon of a down arrow allows you to download your Reel in its current form to your camera roll.
- The second icon of a music note is where you can add or change audio. After tapping on this icon, you can use the sliders to change the volume of each different audio channel. Below that, you can choose to add in music, a voiceover, or sound effects.
- The third sparkle icon will let you add a filter or other special effects to your video. You can tap on an effect to add it and tap it again to remove it.
- Next is the sticker option. You can tap this to add a variety of different stickers such as a caption, gif, image, and more. To delete a sticker, you can tap and drag it into the trash at the bottom of the screen.
- The next icon will let you draw on your video with a variety of different tools, or erase it if you need to.
- Finally, you can add text to your Reel. You can change the font, color, background, and animation of text.
When you’ve added all the effects you want to your Reel, you can tap on Next at the bottom right to change your post settings. On this page, you can write your caption, choose to share your Reel to your feed as well, crop the profile image, tag others, rename the added audio, add a location, and choose whether to recommend it to others on a connected Facebook account.
After you’ve changed these settings, you can tap Share to post it now, or choose Save as draft to keep this Reel in your drafts to edit or post later.
Tips for Making Reels
Anybody on Instagram can make a Reel, but if you want yours to get views and good engagement, there are some methods you can follow.
Use Trending Audio
One of the best ways to get more views on your Reels is to use audio that’s trending on Instagram. This will get viewers to watch your Reel because they’re hearing audio that is likely familiar to them. To find audio that’s trending on Instagram, you can go to add audio during your Reel creation and go to any section. Tap on See more next to it, and you’ll be able to see the number of Reels using certain audio. Aim for audio that is being used on over 10k Reels.
Create a Good Hook
You only have a limited time to keep a viewer’s attention, so make sure to capture it. You can do this by urging viewers not to scroll, saying that you are sharing important information, using audio that will grab attention, or starting your Reel with footage that is exciting. It’s also a good idea to have some text at the beginning of your Reel stating what it will be about. This also includes having a good cover image.
Use Relevant Hashtags
Using the right hashtags will ensure that your reel shows up when someone is searching on a related topic. For example, if your Reel involves food, you’ll want to use hashtags that revolve around this niche that are popular on Instagram. You can see popular ones by typing a hashtag and a related term, and similar popular hashtags will appear.
Utilize Reels on Instagram to Grow Your Profile
The Reels feature is now a central part of Instagram, so it’s important to understand how to create and use them if you want your brand or profile to grow. Thankfully, the learning curve isn’t too steep and there are many simple ways to make professional-looking Reels that will get more eyes on your Instagram page.
