TikTok是一种全球现象(worldwide phenomenon)，是一个社交媒体平台，为创作者提供了以视频为生的机会。如果你有一个创造性的头脑，这似乎是一个梦想成(dream come)真。但是，如果您是TikTok新手，那么确定发布的最佳时间可能会有些棘手。
如果您想在TikTok上获得更多喜欢和观看，并快速增加您的追随者，请务必遵循我们关于在TikTok上发帖的最佳时间的指南。
何时在 TikTok 上发帖：您需要牢记的事情(When To Post on TikTok: Things You Need to Keep in Mind)
当您创建一个您认为会“爆红”的视频时，您的第一反应可能是立即发布。如果您正在寻找更多的参与度，您应该与这种本能作斗争，并为您在TikTok上的内容制定发布策略(posting strategy)。
TikTok的算法(s algorithm)根据重复观看次数和参与度来决定哪些视频将出现在“为你推荐”页面上。这意味着要扩大您的受众，您需要确保在人们观看时发布您的内容。在选择在TikTok(TikTok)上发布视频的最佳时间时，您必须考虑一些因素。
您的观众在哪里？
您必须考虑的最重要的事实之一是您的受众所在的时区(time zone)。如果您针对的是您所在地区的用户，那是一回事。但是，如果您希望世界其他地方的人看到您的视频，则需要相应地计划发布时间(posting time)。当然，您无法为全世界的每个人(everyone worldwide)选择完美的时间，但您可以找到折衷方案。
您的观众何时醒来？
您需要记住的第二个重要因素，或者说是您需要回答的问题，是“我的观众几点起床(audience awake)？”。如果您的目标受众位于不同的时区，则您必须考虑用户在每个地方的清醒时间，并相应地计划您的发布时间表。
TikTok 没有(TikTok doesn)安排视频的选项，也没有任何第三方工具可用于在(third-party tools you could use for scheduling)TikTok上安排和发布。这意味着如果您想增加您在TikTok上的参与度，您必须制定自己的发布时间表并坚持下去(posting schedule and stick)。
在 TikTok 上发帖的最佳时间是什么时候？(What Are the Best Times to Post on TikTok?)
影响者营销中心(Influencer Marketing Hub)对超过 100,000 个帖子及其参与率进行了研究，以找到在 TikTok 上发帖的最佳时间(TikTok)。
简而言之，在TikTok上发帖的最佳时间似乎是早上 6 点到 10 点和晚上 7 点到 10 点之间，而最好的发帖时间是周二(Tuesday)、周四(Thursday)和周五(Friday)。EST的所有时间。
如果您想知道需要在TikTok上发布多少次，建议您保持每天 1-4 个视频的速度，以获得最佳增长。但是，最好在一开始就设定切合实际的目标：制定每天发布 1 个视频的规则，但要确保永远不会错过它。
也不建议过度使用并同时在您的TikTok 帐户(TikTok account)上发布太多视频。在这种情况下，您可能会分裂您的受众并分裂他们的观点，而不是增加他们的观点。
如何检查您的 TikTok 帐户分析(How To Check Your TikTok Account Analytics)
不知道你的听众是谁？这很容易检查。您可以使用TikTok上的(TikTok)分析(Analytics)功能来了解您的观众、他们来自哪里以及您的视频(videos perform)在世界不同地区的表现。
首先(First)，您需要将您的TikTok 帐户(TikTok account)转换为商业(Business one)帐户才能访问您的帐户分析(Analytics)。该过程是免费的，只需点击几下即可完成。
- 打开TikTok 应用程序(TikTok app)并转到您的个人资料页面。
- 选择设置和隐私(Settings and privacy)>管理帐户(Manage account)。
- 在帐户控制(Account Control)下，选择切换到企业帐户(Switch to Business Account)。
- 选择一个类别并选择下一步(Next )继续。
您会看到一条消息，确认您已切换到企业帐户(business account)。现在您可以访问TikTok上的更多功能并更好地与您的观众联系。
如果您返回“设置”(Settings) > “创建者工具(Creator tools)” ，您现在会在此处找到您的帐户Analytics。分析部分(Analytics)分为四个子部分：概述(Overview)、内容(Content)、关注者(Followers)和直播(Live)。
您可以使用“关注者(Followers)”部分来了解有关您的受众的更多信息。需要注意的两个参数是Top regions(Top territories)和Follower activity。热门地区是您可以了解关注者按地区分布的部分。一旦您知道您的关注者住在哪里，就可以更轻松地选择发布内容的最佳时间。如果您要迎合来自不同时区的全球观众，此部分会很方便。
关注者活动(Follower activity)指标为您提供关注者在 TikTok 上最活跃的一周中的哪几天(TikTok)。它进一步将此信息分解为您的受众在应用程序上最活跃的特定时间。请记住，此数据以UTC（协调世界时(Universal Time)）显示。
最后，您可以使用您的帐户分析来跟踪您的内容的表现。密切(Pay)关注表现最好和最差的视频，看看你是否能在那里找到模式。所有这些指标都应该可以帮助您找出在TikTok上发帖的最佳时间。
如何为您找到在 TikTok 上发布的最佳时间(How To Find the Best Times to Post on TikTok for You)
与其他社交媒体平台相比，TikTok具有高度的个性化。这意味着，如果您想真正在TikTok上成长，您将不得不弄清楚自己的发帖策略(posting strategy)，并根据自己的个人统计数据安排发帖时间。
了解什么最有效的最佳方法是尝试一天中的不同时间，看看哪些发布时间最能推动您的参与率。
What Are the Best Times to Post on TikTok?
TikTok is a worldwide phenomenon, a social media рlatform that gives creators the opportυnity tо make a living off their videos. If yоu have a creative mind, іt seems like a dream come true. However, if you’re new to TikTok, figuring out the best times to post can be a little tricky.
If you want to get more likes and views on TikTok and grow your following quickly, make sure to follow our guidelines on the best times to post on TikTok.
When To Post on TikTok: Things You Need to Keep in Mind
When you create a video that you think will “blow up,” your first instinct may be to post it immediately. If you’re looking for more engagement, you should fight that instinct and create a posting strategy for your content on TikTok.
TikTok’s algorithm decides which videos will appear on the For You page based on repeat views and engagement. That means that to expand your audience, you need to make sure you’re posting your content when people are watching. You have to consider some factors when choosing the best time to post your videos on TikTok.
Where Is Your Audience Located?
One of the most essential facts that you have to consider is the time zone that your audience lives in. If you’re targeting users in your own region, that’s one thing. But if you want people from other parts of the world to see your videos, you need to plan the posting time accordingly. Of course, you can’t choose the perfect time for everyone worldwide, but you can find a compromise.
When Is Your Audience Awake?
The second important factor you need to keep in mind, or rather a question that you need to answer, is “what time is my audience awake?”. If your targeted audience is located in different time zones, you have to think about what time the users are awake in each place and plan your posting schedule accordingly.
TikTok doesn’t have an option to schedule your videos, and there aren’t any third-party tools you could use for scheduling and posting on TikTok. That means you have to build your own posting schedule and stick to it if you want to grow your engagement on TikTok.
What Are the Best Times to Post on TikTok?
The Influencer Marketing Hub conducted a study on over 100,000 posts and their engagement rates to find the best times to post on TikTok.
In short, the best time to post on TikTok seems to be between 6am and 10am and 7pm and 10pm, and the best days to post are Tuesday, Thursday, and Friday. All times in EST.
If you’re wondering how many times you need to post on TikTok, it’s recommended to keep up the pace of 1-4 videos a day for best growth. However, it’s better to set realistic goals in the start: make a rule of posting 1 video per day but make sure to never miss it.
It’s also not recommended to overdo it and post too many videos on your TikTok account at the same time. In that case, you risk splitting your audience and dividing their views instead of multiplying them.
How To Check Your TikTok Account Analytics
Don’t know who your audience is? That’s easy to check. You can use the Analytics feature on TikTok to figure out your audience, where they’re from, and how your videos perform in different parts of the world.
First of all, you need to convert your TikTok account into a Business one to access your account Analytics. The process is free and only takes a few clicks to complete.
- Open the TikTok app and go to your profile page.
- Select Settings and privacy > Manage account.
- Under Account Control, select Switch to Business Account.
- Choose a category and select Next to proceed.
You’ll see a message confirming your switch to a business account. Now you can access more features on TikTok and connect with your viewers better.
If you go back to Settings > Creator tools, you’ll now find your account Analytics there. The Analytics section is divided into four sub-sections: Overview, Content, Followers, and Live.
You can use the Followers section to learn more about your audience. The two parameters to note are Top territories and Follower activity. Top territories is the section where you can learn about the distribution of your followers by territory. Once you know where your followers live, it’ll be easier to choose the best time for posting your content. This section is handy if you’re catering to a global audience from different time zones.
The Follower activity metric gives you the days of the week when your followers are most active on TikTok. It further breaks this info into specific hours when your audience is most active on the app. Remember that this data is presented in UTC (Coordinated Universal Time).
Finally, you can use your account analytics to track your content’s performance. Pay close attention to the videos that performed best and worst, and see if you can find patterns there. All of these metrics should help you figure out the best times to post on TikTok.
How To Find the Best Times to Post on TikTok for You
Compared to other social media platforms, TikTok is highly personalized. It means that if you want to really grow on TikTok, you’re going to have to figure out your own posting strategy and schedule your posts following your own personal stats.
The best way to learn what works best is to experiment with different times of day and see which posting times drive your engagement rates most.
