在推动您的职业发展方面，网络是一个很好的策略。通常，您必须等待下一次社交活动或在线寻找一个以建立新的业务联系。在LinkedIn(LinkedIn)的帮助下，您无需离开床就可以建立网络。你只需要知道如何正确地做。
一些用户认为，仅仅通过在LinkedIn上注册他们的个人资料，他们就已经尽其所能确保他们的职业发展。但是，您可以通过遵循简单的指南更有效地 在LinkedIn上建立网络，从而从这个(LinkedIn)工作委员会中获得更多收益。(job board)
制作出色的 LinkedIn 个人资料(Craft a Standout LinkedIn Profile)
就像在人际交往中一样，当你在网上建立人际网络时，你首先要考虑的是给人留下深刻的第一印象。在您在LinkedIn上建立网络之前，请确保您做好了所有重要的准备工作并制作了一份能让您在平台上 脱颖而出的简历。(craft a resume that will make you stand out)
这是一个简短的清单，您可以按照它来确保您的LinkedIn个人资料吸引您潜在的新联系人的注意。
优化您的 LinkedIn 个人资料(Optimize Your LinkedIn Profile)
在您的LinkedIn个人资料中，没有哪个部分比其他部分更重要。如果您已经有一个LinkedIn页面，请查看它，更新您的所有信息和简历(update all your information and resume)（如果您已附上），并填写任何空白部分。没有任何空白或空白 的LinkedIn个人资料看起来更专业，更易于阅读。(LinkedIn)
但是，不要用额外的细节或不相关的信息来超载它，比如在你目前的职业生涯中没有任何价值的技能或旧的工作经验。
使用专业的个人资料图片(Use a Professional Profile Picture)
仔细查看您正在使用的个人资料图片。如果它没有散发出自信并且看起来不专业，那么是时候将其更改为更适合您的LinkedIn个人资料的东西了。
图片是您的联系人在单击您的个人资料时首先看到的内容，您只有一次机会给他们留下深刻印象。花点时间选择你最专业的头像，这将吸引更多的观点和互动。
使用关键字填充您的 LinkedIn 个人资料 (Populate Your LinkedIn Profile With Keywords )
LinkedIn用户经常忽略关键字或仅在其个人资料的“技能和认可(Skills & Endorsements)”部分使用它们。实际上，在您的个人资料中使用正确的关键字，从您的Headline开始，然后是About和Experience部分，将帮助您出现在LinkedIn上的更多搜索中，并引起您所在行业的其他专业人士的注意。
发展您的 LinkedIn 网络(Grow Your LinkedIn Network)
扩大您在LinkedIn(LinkedIn)上的推广的最佳方式是增加您的联系人数量。您可以通过与您的联系人列表中已有的人互动来被动地做到这一点，但这更适合长期战略，因为它不会给您任何立竿见影的结果。
要在LinkedIn(LinkedIn)上积极增加您的受众，请在您的网络中采用以下策略。
与合适的人联系 (Connect With the Right People )
增加LinkedIn受众的最简单方法是发送邀请以联系其他专业人士。在您这样做之前，请尝试确定您希望在您的网络中加入的LinkedIn用户类型：他们需要是能够帮助您实现职业目标的人。
LinkedIn为您提供了许多搜索过滤器，您可以使用这些过滤器来缩小搜索范围以找到正确的连接。要访问它们，请转到我的网络(My Network)>连接(Connections)>使用过滤器搜索(Search with filters)。当您打开“所有过滤器”菜单(All Filters menu)时，您可以设置搜索参数以搜索来自特定位置(Locations)、公司(Companies)、行业(Industries)、学校(Schools)等的人员。
如果您订阅了 LinkedIn Premium(LinkedIn Premium subscription)，则可以使用其他过滤器，例如Years of Experience或Function。
始终个性化您的连接邀请(Always Personalize Your Invitation to Connect)
当您在LinkedIn上与刚认识的人联系时，您通常不必担心他们是否知道您是谁以及您发送联系邀请的原因。但是，如果您彼此不认识，那么收到空白邀请并不是您在LinkedIn上建立职业关系的最佳开始。
利用(Take)您可以附加到邀请中的信息来个性化它，并与您的新潜在联系开始友好的对话。
获得新的联系以支持您(Get New Connections to Endorse You)
在 LinkedIn 上发展您的人脉时，(LinkedIn)请利用LinkedIn中的认可功能，并让您的新人脉认可您(get your new connections to endorse you)共享的技能。你可以通过一种微妙的方式做到这一点，首先为他们在浏览他们的个人资料后认为他们擅长的事情背书。
在 LinkedIn 上与您的受众互动(Engage With Your Audience on LinkedIn)
就像在现实生活中一样，当用户接受您的连接邀请时， LinkedIn上的网络不会停止。您需要开始与观众互动以建立专业关系。与您在LinkedIn(LinkedIn)上新获得的（和旧的）人脉建立联系的方式不止一种：
- 评论和分享其他人的帖子和文章。
- 在 LinkedIn 上发布您自己的文章，(Post your own articles on LinkedIn)以提高您在网络上的知名度。
- (Congratulate)当您看到他们在您的提要中弹出时，祝贺其他人的促销和纪念日。
- 除非是垃圾邮件，否则请始终在LinkedIn上回复私人消息。你永远不知道下一个工作机会何时何地来自哪里。
加入领英群组(Join LinkedIn Groups)
如果您认为手动搜索和添加新连接不够有效，您可以尝试不同的策略，通过加入群组在LinkedIn上建立网络。(LinkedIn)您可以通过在LinkedIn的(LinkedIn)搜索栏中(Search Bar)输入关键字来查找与您的专业行业相关的组。之后，将过滤器设置为群组(Groups)，并找到用户积极发布内容和交流知识的群组。
在LinkedIn(LinkedIn)上加入群组可以帮助您快速获得行业内其他专业人士的注意，但要做到这一点，您还需要保持活跃。参与小组讨论，提问和回答问题，并在小组中分享相关内容，分享您的知识和专长。
通过 LinkedIn 拓展您的专业全球网络(Grow Your Professional Global Network With LinkedIn)
LinkedIn让您有机会通过与来自世界各地的行业专业人士建立联系，将您的联系网络从本地扩展到全球。当该网络由与您有某种关系的人组成时，您可以确定您再也不会在找工作(job search)时遇到任何问题。
您对其他LinkedIn用户有什么建议来改善他们在平台上的网络？在下面的评论部分与我们 分享(Share)您的最佳LinkedIn网络实践。(LinkedIn)
How to Network on LinkedIn: A Guide
Networking is a great strategy when it comes to moving your career forward. Normally, you have to wait fоr the next networking еvent or look for one online to make new business connections. With the help of LinkedIn, you can network without leaving your bed. You just need to know how to do it right.
Some users think that simply by registering their profile on LinkedIn they’re already doing everything they can to ensure their professional growth. However, you can get much more out of this job board by following simple guidelines to network on LinkedIn more effectively.
Craft a Standout LinkedIn Profile
Just like with networking in person, the first thing you’ve got to think about when networking online is making a great first impression. Before you network on LinkedIn, make sure you do all the important preparations and craft a resume that will make you stand out on the platform.
Here’s a short checklist that you can follow to ensure your LinkedIn profile catches the eye of your potential new connections.
Optimize Your LinkedIn Profile
On your LinkedIn profile, there’s no section less important than others. If you already have a LinkedIn page, go over it, update all your information and resume (if you have it attached), and fill in any empty sections. A LinkedIn profile that doesn’t have any blanks or gaps looks more professional and is easier to read.
However, don’t overload it with extra details or irrelevant information, like skills or old work experiences that don’t hold any value in your present professional life.
Use a Professional Profile Picture
Take a good look at the profile picture you’re using. If it doesn’t radiate confidence and look professional, it’s time to change it for something more suitable for your LinkedIn profile.
The picture is the first thing your connections will see when clicking on your profile, and you only have one chance to impress them. Take the time to choose your most professional headshot that will attract more views and interactions.
Populate Your LinkedIn Profile With Keywords
LinkedIn users often overlook keywords or only use them in the Skills & Endorsements section of their profile. In reality, using the right keywords throughout your profile, starting with your Headline, then About, and Experience sections will help you appear in more searches on LinkedIn and get noticed by other professionals from your industry.
Grow Your LinkedIn Network
The best way to grow your outreach on LinkedIn is through growing the number of your Connections. You can do it passively by engaging with the people that you already have on your connections list, but that’s more suitable for a long-term strategy since it won’t give you any immediate results.
To actively grow your audience on LinkedIn, incorporate the following tactics in your networking.
Connect With the Right People
The easiest way to grow your LinkedIn audience is to send out invitations to connect to other professionals. Before you do that, try and identify the type of LinkedIn user that you want in your network: they need to be someone who can help you achieve your professional goals.
LinkedIn provides you with a number of search filters that you can use to narrow down your search for the right connections. To access them, go to My Network > Connections > Search with filters. When you open the All Filters menu, you can set up your search parameters to search for people from specific Locations, Companies, Industries, Schools and more.
If you have a LinkedIn Premium subscription, you can use additional filters like Years of Experience, or Function.
Always Personalize Your Invitation to Connect
When you connect on LinkedIn with someone you just met in person, you don’t usually worry about whether they know who you are and why you’re sending an invitation to connect. However, if you don’t know each other in person, receiving a blank invitation isn’t the best start to your professional relationship on LinkedIn.
Take advantage of the message that you can attach to your invitation to personalize it and begin a friendly conversation with your new potential connection.
Get New Connections to Endorse You
When growing your network on LinkedIn, take advantage of the endorsements feature in LinkedIn and get your new connections to endorse you for the skills that you both share. You can do it in a subtle way by endorsing them first for something you believe they’re skilled at after exploring their profile.
Engage With Your Audience on LinkedIn
Just like in real life, networking on LinkedIn doesn’t stop when a user accepts your invitation to connect. You need to start interacting with your audience to build professional relationships. There’s more than one way to network with your newly gained (and old) connections on LinkedIn:
- Comment and share other people’s posts and articles.
- Post your own articles on LinkedIn to increase your visibility on the network.
- Congratulate others on promotions and anniversaries when you see them pop up in your feed.
- Always reply to private messages on LinkedIn unless they’re spam. You never know when and where the next job opportunity will come from.
Join LinkedIn Groups
If you don’t think that manually searching for and adding new connections is effective enough, you can try a different strategy to network on LinkedIn by joining groups. You can find groups related to your professional industry by typing your keywords into the Search Bar on LinkedIn. After that, set the filter to Groups and find the ones where users actively post content and exchange knowledge.
Joining groups on LinkedIn can help you quickly get noticed by other professionals in your industry, but in order for that to happen you need to be active as well. Take part in the group’s discussions, ask and answer questions, and share relevant content in the group to share your knowledge and expertise.
Grow Your Professional Global Network With LinkedIn
LinkedIn gives you an opportunity to take your network of contacts from the local level to global by connecting with professionals in your industry from around the world. When that network consists of the people that you have some sort of relationship with, you can be sure that you’ll never have any problems with a job search again.
What tips do you have for other LinkedIn users to improve their networking on the platform? Share your best LinkedIn networking practices with us in the comments section below.
