我们生活在一个我们的数据和个人兴趣是最有价值的东西的世界里。虽然很难完全消除网站和服务跟踪您的历史记录并为您建立广告档案，但仍有一些方法可以停止或最小化个性化广告和搜索结果。
在本指南中，我们将了解如何阻止此类个性化结果出现在您的网络搜索、网站和观看视频时。
我们将研究可用于阻止从Youtube和Google到Facebook和Instagram等最大平台上的个性化结果的最佳方法(Instagram)
(Stop Personalized Results)停止Google(Google)产品上的个性化结果和广告(Ads)
我们将从可以说在互联网上拥有最大影响力的公司开始；谷歌(Google)。首先，让我们看看如何关闭个性化广告。
这将阻止Google向您显示与您的搜索和个人资料相关的广告，这些广告是Google根据您之前的浏览和购买习惯制作的。
为此，请访问Google 我的帐户页面(Google my account page)，然后选择(select ‘Data & Personalization’ )左上角的“数据和个性化”。
接下来，向下滚动此页面并找到广告个性化( Ad personalization )部分。单击“转到广告设置”(‘Go to ad settings’ )，然后单击按钮以关闭广告个性化。关闭此功能后，您将不会再在YouTube、Google搜索或使用Google广告的网站上看到个性化广告。
据 W3techs 称(According to W3techs)，这大约占所有网站的 30%。最受欢迎的网站通常使用Google广告，因此您访问的大多数网站很可能会被此覆盖。
接下来，是时候通过Google(Google)关闭个性化搜索结果了。不幸的是，实际上并没有办法阻止Google收集有关您搜索内容的数据，因此如果您想使用替代方法，请尝试 DuckDuckGo(try DuckDuckGo)。
但是，您仍然可以在Google Chrome中编辑您的搜索，以确保您进行的每次搜索都显示非个性化的结果。为此，请单击Chrome右上角的设置菜单(click the settings menu )（三个堆叠的点），然后单击设置(Settings)。
在设置菜单中，向下滚动到搜索引擎( Search engine)部分，然后单击管理搜索引擎(Manage search engines)。
接下来，单击“其他搜索引擎(Other search engines)”上方的“添加(Add)” ，然后将下面提供的信息输入到指定字段中：
- 搜索引擎 –个性化关闭 – 谷歌(Personalization off – Google)
- 关键字 -每(per)
- 网址 – http://www.google.com/search?pws=0&q=%s
输入正确信息后单击添加。(Add )
现在您需要做的就是在开始时使用关键字“per”开始任何搜索，以自动通过这个非个性化的搜索URL定向。
关闭(Turn Off Personalized Ads)Facebook和Instagram 上(Instagram)的个性化广告
现在我们已经从YouTube和Google中删除了个性化广告和搜索，是时候应对下一个最大的互联网公司——Facebook了。
要关闭Facebook公司网站上的个性化广告，请转到Facebook，然后单击右上角通知栏旁边的下拉箭头。( drop down arrow)在出现的下拉菜单中，单击设置(Settings)。
在设置页面，点击左侧的广告。( Ads )在“广告”页面上，您有多个选项可供选择。以下是您可以在此处执行的操作的一些示例。
您可以选择禁止基于合作伙伴数据的广告(You can
choose to disallow ads based on data from partners )——这包括Facebook在您浏览互联网上其他非Facebook拥有的网站时收集的数据。
您可以根据您的 Facebook 公司产品活动选择禁止广告(You can
choose to disallow ads based on your Facebook company product activity)- 关闭此选项将阻止Facebook使用从(Facebook)Facebook、Instagram或任何其他Facebook 公司(Facebook Company)产品收集的数据
投放广告。
Facebook仍会收集这些数据，但不会根据这些信息对广告进行个性化。
您还可以选择隐藏某些信息以停止进一步的个性化并更改某些隐私设置，或者选择隐藏此页面上的某些广告主题和类别。
概括
总之，本指南将帮助您采取措施阻止通过Google和Facebook
产品投放个性化广告和搜索结果。这将涵盖大部分最普通的互联网活动。
如果您想进一步控制，您可以遵循的最佳步骤是使用替代搜索引擎，例如DuckDuckGo，避免创建Google帐户，使用VPN，并使用隐身模式浏览。
即使进行了这些尝试，Facebook和Google等公司仍然可以根据您访问的网站、您的浏览习惯以及您访问页面时提供给浏览器的位置或硬件信息来制作个人资料。
不幸的是，在互联网上完全停止这样的跟踪是非常困难的，但是通过正确的预防措施，您当然可以将其最小化，或者至少改变您的个性化信息对您看到的搜索结果和广告的影响。
如果您对此主题有任何疑问，请务必发表评论，我会尽快回复您。
How to Stop Personalized Ads and Search Results in Google and Facebook
We live in a world where our data and personal
interests are the most valuable thing. Whilst it can be hard to completely
eradicate websites and services from tracking your history and building аn
advertising profile for уou, there are still methods to stоp or minimizе
personalized ads and search results.
In this guide, we’ll be taking a look at how we can stop such personalized results from appearing on your web searches, on websites, and whilst watching videos.
We will be looking at the best methods you can use to stop personalized results on the biggest platforms from Youtube and Google to Facebook and Instagram
Stop Personalized Results and Ads on Google Products
We’ll start with the company that arguably has the biggest presence on the internet; Google. To begin with, let’s take a look at how you can turn off personalized advertisements.
This will stop Google from showing you adverts related to your search and profile that Google has made up from your previous browsing and purchase habits.
To do this, visit the Google my account page and then select ‘Data & Personalization’ in the top left.
Next, scroll down this page and find the Ad personalization section. Click ‘Go to ad settings’ and click the button to turn ad personalization off. By switching this off, you’ll no longer see personalized ads on YouTube, in Google searches, or on websites that use Google advertising.
According to W3techs, this is roughly 30% of all websites. The most popular websites often use Google ads, so chances are the majority of the websites you visit will be covered through this.
Up next, it’s time to turn off personalized search results through Google. Unfortunately, there isn’t really a way to stop Google from gathering data on what you search, so if you want to use an alternative, try DuckDuckGo.
However, you can still edit your search in Google Chrome to ensure each search you make shows you unpersonalized results. To do this, click the settings menu (three stacked dots) in the top right of Chrome, then click Settings.
In the settings menu, scroll down to the Search engine section and click on Manage search engines.
Next, click Add just above Other search engines, and then enter the information provided below into the specified fields:
- Search engine – Personalization off – Google
- Keyword – per
- URL – http://www.google.com/search?pws=0&q=%s
Click Add after entering the correct information.
Now all you need to do is start any search
with the keyword ‘per’ at the beginning to automatically be directed through
this unpersonalized search URL.
Turn Off Personalized Ads on Facebook and Instagram
Now that we’ve removed personalized ads and
search from YouTube and Google, it’s time to tackle the next biggest internet
company – Facebook.
To turn off personalized ads on Facebook company websites, go to Facebook and the click the drop down arrow next to the notification bar at the top right. On the drop-down menu that appears, click Settings.
On the settings page, click Ads on the left side. On the ‘Ads’ page you’ll have a number of options to choose from. Here are some examples of what you can do here.
You can
choose to disallow ads based on data from partners –
this includes data that Facebook has gathered on you whilst browsing other
non-Facebook owned websites on the internet.
You can
choose to disallow ads based on your Facebook company product activity – turning this off will stop Facebook using data gathered from
Facebook, Instagram, or any other Facebook Company products for adverts.
Facebook will still gather this data, but ads won’t be personalized based on
this information.
You can also choose to hide certain
information to stop further personalization and change some privacy settings,
or choose to hide certain ad topics and categories on this page.
Summary
In summary, this guide will help you take the
steps to stop personalized ads and search results through Google and Facebook
products. This will cover the majority of most average internet activity.
If you want further control, the best steps you can follow is to use alternative search engines like DuckDuckGo, avoid creating a Google account, use a VPN, and browse using incognito mode.
Even with these attempts, companies like Facebook and Google may still be able to make a profile based on the websites you visit, your browsing habits, and the location or hardware information given to browsers when you visit pages.
Unfortunately it’s very hard to completely
stop tracking like this on the internet, but with the right precautions, you
can certainly minimize it, or at least change what impact your personalized
information has on what search results and ads you see.
If you have any questions about this topic,
make sure to leave a comment and I’ll try to get back to you as soon as I can.
