正如Facebook非常了解它的用户一样，谷歌(Google)也是如此。有时甚至超过Facebook。你有安卓智能手机(Android smartphone)吗？您经常访问 YouTube 吗？你用谷歌地图还是位智(Google Maps or Waze)？Google Chrome是您的主要网络浏览器(web browser)吗？您使用Gmail吗？你的主要搜索引擎(search engine)呢：是谷歌(Google)吗？当您使用他们的服务时，Google会慢慢建立关于您的广告资料(advertising profile)，以便显示为您量身定制的广告，并且您会更频繁地点击它们。你想看看谷歌什么数据(Google)有关于你和你的兴趣吗？我们敢打赌，它比您想象的要多：
如何访问您的Google 广告(Google advertising)资料
登录(Sign)您的Google 帐户(Google account)，然后访问adssetings.google.com，或转到该页面，然后使用您的Google 帐户(Google account)登录。您应该会看到与下面类似的冗长页面。
首先，Google会告诉您是否为您的帐户启用了广告个性化(ad personalization)。对于大多数用户，它应该默认启用。
查看您的 Google 广告资料
向下滚动(Scroll)，您会看到一个名为“如何个性化您的广告”的部分。(How your ads are personalized.")该列表对于每个Google 帐户(Google account)都是唯一的，并且包含从许多来源收集的数据：
- 您在Google 搜索(Google search)、YouTube、Google 地图(Google Maps)、Gmail和其他Google服务中的活动
- 您在使用包含Google广告的网站和应用程序时的广告相关活动。例如，我们的网站使用谷歌(Google)的广告平台(advertising platform)。互联网上的大多数网站都这样做。当您点击在网络上看到的广告时，Google会记住该广告的内容，并将该数据添加到您的广告资料(advertising profile)中。
- Google根据您的性别、年龄、位置和其他有关您的数据对您的兴趣进行估计。
在下面的屏幕截图中，您可以看到它建立的关于我的个人资料的一小部分。所有这些兴趣都是我的，除了篮球。很可能它已将这项运动添加到我的个人资料中，因为我的一位客人在访问时搜索了与篮球相关的内容。
如果您使用的是Google服务和产品，例如Android、Google Chrome、YouTube、Google 地图(Google Maps)、Gmail等，那么该公司关于您的个人资料将会冗长、准确且令人恐惧。我的广告简介是三个屏幕长，(advertising profile)% accurate率超过 90 % 。我妈妈对我的兴趣知之甚少。
如何从您的Google 广告(Google advertising)资料中删除兴趣
如果存储在您的Google 个人资料(Google profile)中的某些兴趣不准确，或者可能过于准确，并且您想要删除它们，请点击他们的名字，然后点击关闭(Turn off)。
此操作会从您的广告资料中删除该兴趣，并告诉(advertising profile and tells) Google您不想看到有关它的广告。
如何查看您阻止Google向您展示的广告
当您在各种应用、平台和服务上与来自Google的广告互动时，您可以选择屏蔽那些您觉得烦人或不感兴趣的广告。(Google)Google也会存储这些数据，以改进您的广告配置文件(advertising profile)，使其仅显示您感兴趣的广告。要查看Google知道您不想要的内容，请将同一页面向下滚动到底部，直到看到一行显示“您已关闭的内容”。(What you've turned off.")单击它以展开它。
您会看到您已屏蔽的兴趣，以及您对Google说您不想要的广告内容。(advertising content)例如，我每天都阻止一些广告出现在YouTube 上。(YouTube)他们让我很紧张。
如您所见，我的被阻止项目列表非常小。另外，我不太喜欢爱情片(Romance Films)。🙂 你呢？
如何为您的帐户禁用Google的广告个性化(ad personalization)
如果您对Google(Google)拥有多少关于您的兴趣的数据感到害怕，您可能希望完全停止广告个性化过程(ad personalization process)。为此，请返回adssetings.google.com页面的顶部。然后，关闭“(Off)广告个性化”("Ad personalization.")的开关。
然后谷歌(Google)“警告”你这个选择的后果：
- 广告(Ads)会继续显示，但它们对您的用处可能会降低。这意味着使用Google的广告服务（包括我们）的(Google)Google、应用程序开发人员和发布商将从向您展示的广告中获得的收入将减少。
- 您不能再关闭来自特定广告商的广告，例如在YouTube 上(YouTube)，当广告个性化(ad personalization)开启时。
- 您之前关闭的任何广告商和兴趣都不会被保存，这意味着您将再次看到他们烦人的广告。
总而言之：此操作不会阻止广告的展示，它只会使它们的相关性降低，更烦人，并且您将无法阻止您讨厌的广告。如果您想继续该过程，请单击关闭(Turn off)。如果您改变了主意，请单击继续(Keep on)。
关闭广告个性化(ad personalization)后，您将看不到任何有关您兴趣的数据。
此外，如果您稍后再次打开它，您会看到配置文件包含很少的数据。当您使用他们的应用程序、设备和服务以及浏览网络时，您的广告资料(advertising profile)将由Google慢慢重建。(Google)几周或几个月后，它又会变得又长又准确。
谷歌(Does Google)的广告资料吓到(advertising profile scare)你了吗？
当我们第一次发现这个包含我们自己数据的页面时，我们很害怕，我们想删除所有内容。关于我们是谁以及我们对什么感兴趣，有太多准确的数据。但是，我们将其保留了一段时间，以便我们可以为所有读者编写本指南。在结束文章之前，告诉我们你的感受。谷歌(Does Google)有很多关于你的数据吗？准确吗？您(Did)是否选择关闭广告个性化(ad personalization)？在下面发表评论(Comment)，让我们讨论。
See your Google ads profile and what Google's advertising knows about you
Just as Facеbook knows a lot about іts users, Google does too. Sometimes even more than Facebook. Do you have an Androіd smartphone? Dо you visit YouTube a lot? Do you use Google Maps or Waze? Is Google Chrоme your main web browser? Do you use Gmail? What abоut your primary search engine: Is іt Google? Whіle you are using their sеrνices, Google slowly builds an advertising profile abоut you, so that it displays ads that are tailored to you, and you click on them more frequently. Dо уou want to see what data Google hаs about you and your intereѕts? We bet that it is more than you think:
How to access your Google advertising profile
Sign into your Google account and then visit adssetings.google.com, or go to that page and then and sign in with your Google account. You should see a lengthy page similar to the one below.
First, Google tells you whether ad personalization is turned on for your account. For most users, it should be enabled by default.
See your Google ads profile
Scroll down, and you see a section named "How your ads are personalized." The list is unique to each Google account, and it contains data collected from many sources:
- Your activities from Google search, YouTube, Google Maps, Gmail, and other Google services
- Your advertising-related activities when using websites and apps that include Google's ads. For example, our site uses Google's advertising platform. Most sites on the internet do the same. When you click on an ad that you see on the web, Google remembers what the ad is about, and adds that data to your advertising profile.
- Google's estimation of your interests, based on your sex, age, location and other data that it has about you.
In the screenshot below, you can see a small portion of the profile that it has built about me. All those interests are mine, except for basketball. Most probably it had added this sport to my profile because a guest of mine has searched for basketball-related content when he was visiting.
If you are using Google services and products like Android, Google Chrome, YouTube, Google Maps, Gmail, and others, the profile the company has about you is going to be long, accurate, and scary. My advertising profile was three screens long, and more than 90% accurate. My mother knows less about my interests.
How to remove interests from your Google advertising profile
If some of the interests that are stored in your Google profile are not accurate, or maybe too accurate, and you want to remove them, click on their name, and then on Turn off.
This action removes that interest from your advertising profile and tells Google that you don't want to see ads about it.
How to see what ads you have blocked Google from showing you
When you interact with ads from Google, on all kinds of apps, platforms, and services, you have the option to block those that you find annoying or uninteresting. Google stores this data too, to improve your advertising profile so that it displays only ads that interest you. To see what Google knows that you do not want, scroll down the same page to the bottom, until you see a line that says "What you've turned off." Click on it to expand it.
You see the interests that you have blocked, as well as advertising content that you said to Google that you do not want. For example, I blocked some ads from showing up on YouTube every day. They were getting on my nerves.
As you can see, my list of blocked items is quite small. Also, I do not like Romance Films too much. 🙂 Do you?
How to disable Google's ad personalization for your account
If you got scared by how much data Google has about your interests, you might want to stop the ad personalization process completely. To do so, get back to the top side of the adssetings.google.com page. Then, turn to Off the switch for "Ad personalization."
Google then "warns" you about the consequences of this choice:
- Ads continue to be displayed, but they may be less useful to you. This means that Google, app developers, and publishers that use Google's advertising services (including us), are going to earn less money from the advertising that is shown to you.
- You can no longer turn off ads from specific advertisers, like you can, for example, on YouTube, when ad personalization is turned on.
- Any advertisers and interests that you have turned off earlier are not going to be saved, meaning that you are going to see their annoying ads again.
To summarize: this action does not block the display of ads, it just makes them less relevant, more annoying, and you won't be able to block the ads that you hate. If you want to go ahead with the process, click Turn off. If you have changed your mind, click Keep on.
After you turn off the ad personalization, you no longer see any data about your interests.
Also, if you turn it on again, later, you see that the profile contains little data. Your advertising profile is going to slowly be rebuilt by Google, while you use their apps, devices, and services, and while you browse the web. After a few weeks or months, it is going to be again, long and accurate.
Does Google's advertising profile scare you?
When we first discovered this page with data about ourselves, we got scared, and we wanted to remove everything. There was too much accurate data about who we are and what interests us. However, we kept it for a while, so that we could write this guide for all our readers. Before closing the article, tell us how you feel. Does Google have lots of data about you? Is it accurate? Did you choose to turn off ad personalization? Comment below and let's discuss.
